Off Premise Specialist

Constellation Brands is seeking an Off Premise Specialist to grow our beer, wine, and spirits portfolio across retail accounts. In this field-based Sales & Business Development role, you will build strong relationships with retailers and distributors, execute innovative merchandising and promotional programs, and enhance brand visibility in off-premise channels. Leveraging data insights and market trends, you will identify growth opportunities, support local marketing initiatives, and collaborate with cross-functional teams in an inclusive, dynamic environment that values creativity and teamwork.

Responsibilities

• Own off-premise sales execution for key retail accounts to drive volume and distribution of Constellation Brands' portfolio.
• Develop and maintain strong relationships with store managers, buyers, and distributor partners.
• Plan and execute merchandising, displays, and POS materials to maximize brand visibility in off-premise channels.
• Analyze sales, category, and shopper data to identify growth opportunities and optimize promotional plans.
• Collaborate with Marketing and Business Development teams to activate local programs and brand campaigns.
• Monitor competitive activity and market trends, providing insights and recommendations to leadership.
• Lead product trainings and tastings to educate retailer staff and enhance brand advocacy.
• Manage territory planning, call schedules, and reporting to meet and exceed sales targets.
• Ensure compliance with all regulatory, pricing, and brand standards across assigned accounts.
• Represent Constellation Brands' inclusive, innovative culture in all external and internal interactions.

Required Skills

• Account management
• Retail merchandising
• Sales forecasting
• Data analysis (Excel/BI tools)
• Trade marketing execution
• Category management
• CRM software (Salesforce or similar)
• Negotiation
• Presentation and demo skills
• Knowledge of beer, wine, and spirits