Field Marketing Manager

ARAMARK is seeking a Field Marketing Manager to drive local engagement and sales across our food and facilities service locations. In this role, you will plan and execute regional campaigns, events, and promotions that bring our brand to life for clients and guests in education, healthcare, business, and sports venues. You'll partner closely with sales and operations teams to align marketing activities with business goals, analyze local market trends, and tailor initiatives to each site. ARAMARK offers growth, training, and the chance to positively impact communities while working in a culture built on service, teamwork, inclusivity, and safety.

Responsibilities

• Plan and execute regional field marketing campaigns that support sales and brand objectives across ARAMARK accounts.
• Coordinate on-site events, promotions, and tastings to drive customer engagement and revenue.
• Partner with sales and operations teams to align marketing activities with business goals and client needs.
• Analyze local market trends and customer insights to tailor campaigns and promotions.
• Manage marketing budgets, timelines, and vendor relationships for assigned regions.
• Track, measure, and report on campaign performance using data and KPIs.
• Ensure brand standards and messaging are consistently applied across all field activities.
• Support new account launches, special events, and key client initiatives with targeted marketing support.
• Develop localized marketing collateral, digital content, and promotional materials.
• Champion ARAMARK's culture of service, safety, and community impact in all field activities.

Required Skills

• Field marketing strategy
• Event planning and execution
• Campaign management
• Market research and analysis
• B2
• B marketing
• Budget management
• Data-driven reporting
• Vendor and partner management
• CRM and marketing automation tools
• Cross-functional collaboration